All You Need to Know About Logo Design Services

 

Introduction

Have you ever thought about how boring branding will be without logos; imagine consumers who pay plenty of money just to have a bag with the LV (Louis Vuitton) logo on it. People who offer logo design services are usually professional graphic designers who create unique and custom brand imagery for the people who hired them. Companies now do realize how essential it is to invest in well construct logo design services that can communicate ownership, quality, and values.

 

What do logos tell?

Companies now do realize how essential it is to invest in a well-designed logo that can communicate ownership, quality, and values. There is no other way to give a first strong impression than through your logos, it can create interest for the people to learn about your company, and by having those 2 seconds which grabs viewer’s attention, you can communicate the company’s core value interestingly.

 

Why logos are so important?

Logos gives a brand identity; when a person is not able to remember a brand by its name but should be at least able to recognize it by its logo, they would associate your logo to the company’s brand image. It separates a brand from the competitors, if you have listed all the brands of sports, Nike’s logo will outshine the brand, the logo should be able to convey how you’re different from competitors. The more your brand becomes familiar to people the more they can associate with you and gain customers because it creates the perception of trust and accessibility among people. If you go shopping you would not think twice before buying track pants with Nike swoosh, that’s what image has Nike communicated through its logo.

 

Types of logo design?

It’s interesting to know the brands we use/see daily such as Twitter and Facebook have completely different designs, whereas Twitter uses the symbol design of hummingbird as their logo, Facebook has a letterform design. The other types of designs are:

  • Wordmark
  • Monogram
  • Abstracts
  • Mascot
  • Emblems
  • Combo
  • Dynamic.

Brands with catchy names like Coca-Cola choose wordmarks where logo font reflects your brand’s vibe, and just like that, we have many big brands name for every type of logo design.

 

Conclusion:

While building a brand you may not take it seriously to hire someone for logo design services and make it seem like not the most important investment, that’s where start-up loses the plot. I think it’s the first thing you should look for.

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